Small Scale Industries in India
Table 4.8 shows the media of advertisement used by the sample small units of the district. ... the most popularly used medium of publicity (17), followed by free gifts of usable items (8), advertisement in local newspapers/journals/ souvenir etc .
| Title | : | Small Scale Industries in India |
| Author | : | |
| Publisher | : | Mittal Publications - 1993 |
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