Packaged Japaneseness

Packaged Japaneseness

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AiRepresents the first thick description of the wedding industry in contemporary Japan. The careful deconstruction (or rather AiunpackingAi) of the manifold creative and economically profitable uses of things Japanese and Western, in other words, the practices of inventing and reinventing traditions, of self-exoticizing or even reverse Orientalization, represents and important contribution to the study of contemporary Japanese consumer society and its preoccupation with Japaneseness.Ai AiJournal of Asian StudiesWhen they reach the tables of the grooma#39;s friends, their attempts to light the candles are thwarted as the friends have wet ... who briefly thanks the guests on behalf of the couplea#39;s parents, and the groom, who gives an even shorter speech 27anbsp;...

Title:Packaged Japaneseness
Author: Ofra Goldstein-Gidoni
Publisher:University of Hawaii Press - 1997-01-01

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